Burnley Football Club (Burnley FC) has revealed its third kit for the club’s 201/22 League season. The new kit will be available from September 11, and each club shirt sold at £5 ($6.90) will donate to the Alzheimer’s Society, in support of its Alzheimer’s World launched on 21 September.
Funds raised from the shirt sale will help support the charity’s commitment to treating people with dementia who have been badly affected by an outbreak of the coronavirus. The overall donation will then be equal to the Principal Partner of the club, betting firm Spreadex.
They also encourage Burnley FC fans to promote their lure personal stories, and create a campaign using the hashtag #MyTurfMemories.
The report comes after the Premier League recently announced a partnership with the Alzheimer’s Society. This was part of a charitable expedition: Sport United Against Clemency, the amusement and sport world at the same time pouring vital research into their communities, building a deep awareness of dementia, and dissolving the symptoms of diseases.
The campaign will also help raise money for the sports community, as dementia receives the support it needs and deserves.
Ella Cummins, Burnley FC Head of Commercial Partners said: “We are delighted to work with the Alzheimer’s Society and we know that we are close to supporting the great cause in the hearts of our fans. We are very grateful to the supporters for each of the shirts purchased, and we would also like to extend our gratitude to the Principal Spreadex Partners club for their commitment to this campaign.
“We also look forward to hearing fans’ unique stories matchday for #MyTurfMemories. The memories can stay with us for a long time after the diagnosis of dementia and by speaking with people around us we help to preserve these memories alive.